Taiga Yamada
Founder / Product Development
📍 Shonan
Founder of Lehman Stick and Zen Eyewear.
Handles design, development and brand management. He heads to the mountains all year round and personally tests every product during development.
Lehman Stick members
We are Lehmans.
We're the small, dedicated team behind Lehman Stick and Zen Eyewear, and we truly love snowboarding.
By day, we're ordinary company employees working in different industries — IT, manufacturing, finance and more.
When work's done we head to the mountains, and on our days off, we ride as much as we can.
We're not pro riders.
That's exactly why we keep pursuing, from a rider's point of view, the performance you really need, prices that are truly within reach, and quality that genuinely lasts.
Over more than six years, we've put in thousands of hours of test riding and gathered a huge amount of feedback, developing our products based on both hard data and real-world experience.
“Gear that only working people could make.”
Instead of spending heavily on advertising and sponsorships, we put that value into our products.
We deliver products with the best value for money — products we're confident you'll be happy with.
Making working people's days off even richer.
MEET OUR TEAM
Lehmans Members
Meet the Lehmans members, each with their own work and experience.
Yossy
Brand Marketing
📍 Yokohama
In charge of brand marketing.
Shares what makes Lehmans great through events, photo shoots and social media.
Nakamura “Ontsuan”
Quality Control
📍 Kawasaki
In charge of quality control.
Handles detailed quality inspections and production checks, drawing on years of experience to keep our product quality high.
Kohey
Product Testing
📍 Tokyo
Test rider.
Tests products in a wide range of situations, from freeriding to carving, and feeds detailed feedback back into development.
Kuma-chan
Brand Ambassador
📍 Tokyo
A brand ambassador who embodies the world of Lehmans.
Through his down-to-earth snowboarding life, he shares the joy of snowboarding and what makes Lehmans special.
Terai-chan
Brand Ambassador
📍 Tokyo
Shares what makes Lehmans great from a female rider's perspective.
To help more women, from beginners to advanced riders, enjoy snowboarding even more, she shares the brand's world through honest product impressions and her riding.
We ride together.
We build together.
We'll keep making products we genuinely want to use ourselves,
together with our crew.